Gestão & Negócios

Process Management: Aligning Processes with Strategy

CURSO

In-person

Target Audience

Individuals interested in learning about process management, and execution teams that need to understand the concepts of process management.

Justification

Process management is a methodology aimed at managing the business with a strategic view of the essential processes for the company's success. It involves translating the strategic plan into processes, prioritizing and mapping those processes, as well as defining performance indicators. Process management seeks to improve the way companies execute and manage their business operations.

General Objective

There is no explicit general objective in the original.

Specific Objectives

  • Address the alignment of the organizational structure with strategy, from a process perspective, equipping professionals with techniques for mapping and identifying improvements for redesign.
  • Discuss the main techniques aimed at improving process performance.

Curriculum Content

[title-dropdown] Module 1 - A global view of the topic [/title-dropdown]

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  • What is strategy?
  • What are processes?
  • The importance of connecting processes to strategy.
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[title-dropdown] Module 2 - Business model and Value Chain [/title-dropdown]

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  • Definition of value chain;
  • Types of business processes;
  • Motivators for identifying the value chain;
  • Alignment between business model, strategy, and value chain;
  • Elements used to create the value chain.
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[title-dropdown] Module 3 - Mapping the current situation [/title-dropdown]

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  • Process modeling;
  • BPMN (Business Process Model and Notation);
  • Best mapping practices;
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[title-dropdown] Module 4 - Identifying improvement opportunities [/title-dropdown]

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  • Sources of process improvement opportunities;
  • Strategic demands;
  • Customer experience;
  • Delivery quality.
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[title-dropdown] Module 5 - Redesigning processes [/title-dropdown]

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  • Definition of redesign;
  • How to prioritize redesign actions;
  • Impact of redesign on organizational structure;
  • Performance indicators for processes;
  • Service level agreements.
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[title-dropdown] Module 6 - Implementation and management of new processes [/title-dropdown]

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  • Process redesign implementation project;
  • Role of people in processes.
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[title-dropdown] Module 7 - Change management applied to process change [/title-dropdown]

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  • Objectives of change management;
  • How to communicate effectively;
  • Phenomena of resistance;
  • Types of change and leadership style;
  • Change management techniques.
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Ministrante

Mariele Piassolli Castagnetti

She holds a degree in Business Administration with a Specific Training Line in International Trade from the Universidade do Extremo Sul Catarinense (UNESC) (2011), an MBA in Strategic People Management Premium: Focus on Coaching (2016), a specialization in Administrative Management and Organizational Processes in Higher Education (2019) from the same institution, and is currently a master's student in the Graduate Program in Information and Communication Technologies at UFSC (2018) - Research Line: Technology, Management, and Innovation. She has experience in the field of Administration, with an emphasis on Administration and Processes, mainly working on the following topics: Process and Project Management, Entrepreneurship, People Management, and Strategic Planning. She is currently a Process Analyst at UNESC. She volunteered in the Program: 60-Day Plan - UNESC from 2016 to 2018, assisting small business owners in Criciúma and the surrounding area in related management areas.

A UNESC Level reserva no direito de cancelar ou transferir os cursos que não atingirem o número mínimo de inscritos.

Duração:

24 hours

Local das aulas:

Criciúma/SC

3x de R$ 113,00

Ou R$ 288,15 à vista

* 10% discount for alumni or current students and 15% for upfront payments (not cumulative).
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Email: unesclevel@unesc.net

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